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Analysis
Bayside revival: how £100m Eden will change Morecambe’s fate
7 January 2026 10:36
Comments (21)
“If I had some pounds to spare, I’d be investing in Morecambe.” Those are the words of John Pye, managing director of the £100m double-domed immersive venue. Pye sees the eco-tourist attraction as a gamechanger for the seaside community, one that will catalyse the town’s renaissance and return its status as a leading North West holiday destination.

