BXB and Promenade exit Thornton Cleveleys scheme

Housing association Places for People has bought the Fleetwood Road North site, where an outline consent for 130 homes will be taken forward.

Site promoter BXB Thornton, a joint venture between brownfield land specialist BXB and developer Promenade Estates, has agreed the sale of the housing site for an undisclosed sum.

Completion of the deal is subject to reserved matters consent being granted. The homes will be made available through affordable rent and shared ownership.

Outline permission was granted by Wyre Council in July 2023, at the third time of asking. An initial version of the scheme was deferred in November 2022, then refused three months later, before finding favour with committee after being reworked as a fully affordable development.

Daniel Hynd, managing director of Promenade, said: “It’s been a long road, but we’re pleased that this under-utilised site can now provide much-needed homes for local people.”

Gary Goodman, land and planning director at BXB, said: “A developer that delivers new affordable rental properties always appealed to us because they provide a socially valuable route for families seeking high quality homes.”

The scheme will deliver a new link road into the Hillhouse enterprise zone, with added emphasis on green infrastructure and biodiversity enhancement.

The 12-acre site was acquired in February 2021. Close to a decade earlier, Sainsbury’s had secured a consent to develop a 50,000 sq ft store at the site, but abandoned the project.

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