Anwyl reveals 400-home Alsager ambition
Hybrid plans have been filed as the developer looks to deliver across 54 acres at the former White Moss Quarry off Crewe Road.
Along with up to 400 homes, the development could include a care home and a local centre featuring small-scale commercial and community uses.
The site is allocated in the Cheshire East Local Plan for residential development.
Mark Calvert, managing director for Anwyl Homes Cheshire and North Wales, said: “White Moss is a key allocated site within the Cheshire East Local Plan and presents an opportunity to bring much-needed new homes to Alsager, alongside a range of community and commercial facilities.
“We held a public consultation earlier this year and carefully considered the feedback received to help shape our proposals before submitting the planning application. Our aim is to create a well-balanced, sustainable development that delivers benefits for both existing and future residents.”
Full consent is sought for the demolition of existing buildings, site-wide engineering works, construction of new homes, and the creation of areas of public open space.
The outline element includes the care home, and land for future commercial and community uses. The proposed homes are a mix of one to four-bedroom designs, with affordable housing provision to be agreed with Cheshire East Council. Anwyl is working with Astle Planning & Design.
Anwyl said that the former quarry site would be comprehensively regenerated as part of the proposals. Extensive engineering and landscaping would deliver significant environmental and visual enhancements.
“Our plans will see the long-term restoration of the site into a high-quality, mixed-use development,” Calvert said:
“As a family-run business, we focus on creating places where people want to live, with well-designed homes, open spaces and facilities that support a strong sense of community. This includes new play areas, green spaces and improvements to existing public rights of way.”
The proposed scheme would also feature two formal play areas, including a neighbourhood equipped play area and a multi-use games area.
Anwyl is a familiar name in the area, having delivered projects including schemes in Crewe and Shavington. Current projects include developments in Congleton, Nantwich – within Muller’s Maylands Park masterplan – and Sandbach. Subject to approval, Anwyl hopes to have the first houses ready for occupation from late 2028.
White Moss Quarry has long been on the radar of housebuilders, with Persimmon advancing plans for the site in the late 2010s. Anwyl is understood to have an agreement to acquire the site pending consent.


With such a large development of 400 home, you haven’t considered the impact on Alsager. For example schools (for all ages), doctors, dentists, local traffic, sewage works and additional release of sewage into streams etc. such an impact affects the whole of Alsager in one form or another. I guess you won’t be building additional facilities to support the community. I’m sure facility surveys will be undertaken but I’ve got to dispute their accuracy and it’s too late when the developments complete, everyone’s made their money and Alsager residents have to suffer the consequences of this development
By Andrew Kirby
What about the provision of further school places, schools are overprescribed already. The doctors are also overprescribed as well and the roads are atrocious.
By Paul Dulson
Alsager has enough new builds now. You are killing all the wildlife and trees. Our drs cant give us appointments. Dentists are full and schools are over subscribed. We live on main road and struggle to get in and out of driveway. We need more green space and trees for environment but Cheshire are killing all Alsagers. No wonder older residents are moving away.
By Sharon Mainwaring
Absolutely ridiculous! What about the infrastructure needed for 400 extra homes? There needs to be schools, a doctors surgery, a dentist, a cemetery. Alsager cannot cope with so many extra homes. Will they be affordable, which is what is actually needed.
By Kathryn Simmonds
We already can’t get parking at the Drs surgery, parking on the streets by schools are a nightmare and a crash waiting to happen, even Asda can be a nightmare for parking. There’s too many roads covered in potholes so how is building 400 houses without improving infrastructure in Alsager a good idea?
By Sophia Peel
Not a good idea not infrastructure not capable of supporting this. Can’t help but think that this is another landowners greed. Dreadful.
By Anonymous
No thought about the implications of extending the town to such an extent. No more schools, gps dentists. The town us dying yet more and more houses proposed 🤔
By Sandra Dunn
Not more ruddy new builds , just when will it stop …. Traffic is already a nightmare…
Alsager, Sandbach, Crewe, Nantwich and all surrounding areas will be a concrete jungle like Stoke on Trent very soon
By Anonymous
Do the people commenting know that this site is allocated for housing? Lets get behind it rather than moaning
By Anonymous