Atlantic Corner Hotel, Fast Growth Homes, p.Google Earth

The former hotel has been demolished to make way for the new one. Credit: Google Earth

Movement on Liverpool hotel after three-year standstill

Fast Growth Homes has been given permission to redevelop the site of the former Atlantic Corner in Liverpool into a six-storey hotel with 50 bedrooms. 

An SPV attached to FGH lodged a reserved matters application with Liverpool City Council for the scheme late last year having acquired the site. 

The city council has now given the development the green light. 

The name of the SPV behind the project, Fast Growth Homes Toffee Hotel, serves as a nod to the location of the proposed hotel; on the corner of Sandhills Lane and Regent Road close to where Everton FC’s new stadium is being built. 

Outline approval was granted for a hotel in 2020 and the Atlantic Corner was demolished shortly afterwards. 

The scheme has been in the pipeline for five years. In 2018 the previous landowner proposed a 100-bedroom hotel on the site.  

Following the outcome of two public consultations, the project was halved in size.  

Plan:8 Town Planning and Fisk & Associates Architects advised on the initial outline application. 

Atelier 2 Architects is now advising FGH. 

In 2020, Fast Growth Homes’ plan to demolish existing buildings on a nearby site and build a 187-bedroom hotel was rejected by Liverpool City Council.   

The site was later put up for sale. 

Fast Growth Homes Brunswick, another SPV of the Liverpool-based developer, was also behind a proposed 198-home scheme off Sefton Street and Caryl Street in Toxteth.

The site is now being sold out of receivership.

Your Comments

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Ambitious, from a location standpoint: right in the heart of the industrial north end. That said, well done and good luck.

By Sceptical

Will do well hope to see progress soon

By Anonymous

No disrespect but FGH have not delivered up to now, their site in Kirkdale is just an overgrown mess, while as you point out the site at Brunswick is up for sale after years of laying idle, so being realistic this sight will be sold too.

By Anonymous

Who in charge of attracting potential developers to Liverpool they need to go !

By Anonymous

Much as I’d want this hotel built, will this application still have to get full planning permission via the planning committee.I’m not an expert but, if not , it’s an interesting one and shows that Liverpool can pick and choose as to what goes before the planning committee for debate.

By Anonymous

    Hi, Liverpool City Council has granted reserved matters consent for this project under delegated powers. There are certain criteria that have to be met in order for a scheme to go to committee that generally relate to size and number of objections. Cheers, Dan.

    By Dan Whelan

What is an SPV?

By Anonymous

    Hi Anonymous. An SPV is a special purpose vehicle – a subsidiary set up by a parent company for a specific project, usually to limit financial risk. Thanks, Dan.

    By Dan Whelan

Too tall, please try harder

By Anonymous

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