Purcell MIPIM Deal with Place Featured Image

Purcell becomes Place partner for MIPIM and UKREiiF

The acclaimed heritage architecture firm has recruited Place North West to help raise its profile during both the March international property conference in Cannes and the May national event in Leeds.

With offices across the UK, Purcell has made a name for itself beyond just architecture – establishing its expertise in masterplanning, heritage consultancy, and sustainability retrofits.

By working with Place North West, Purcell will be maximising its time at MIPIM and UKREiiF by meeting key industry figures and producing thought leadership content.

Purcell partner Tom Brigden said: “Teaming up with Place North West, who share our passion and ambition for the region will only help us in our goal to celebrate and enhance the wonderful heritage of these great cities while paving a way for a bright and sustainable future.

“Retrofit and adaptive reuse of existing buildings is increasingly becoming the first option for developers everywhere, not only to realise the full cultural value of heritage assets but also in terms of carbon efficiency,” Brigden continued.

“Purcell’s experience on projects of all scales and complexities ranges from the comprehensive refurbishment of Manchester Town Hall to the regeneration of a small Welsh farmstead into an award-winning cultural centre, as well as our many collaborations on projects like the National Portrait Gallery in London.”

Beyond just spreading the word about the links between heritage and sustainability, Brigden said he was looking forward to returning to MIPIM for another year of networking.

“We always receive a warm welcome and love bringing our unique perspective and experience as the world’s largest team of heritage experts in architecture,” Brigden said.

“We are looking forward to catching up with previous and existing clients and friends while enjoying the range of networking events to meet new people.”

Purcell joins an illustrious group of Place MIPIM partners and clients, which includes Salford City Council, Turley, Marketing Manchester, Luma Marketing, Rochdale Development Agency, Savills, Reich Insurance, Morgan Sindall Construction, Russells, Wigan Council, Together, Wardell Armstrong, JMW Solicitors, P4 Planning, Eden Planning, Shoosmiths, Civic Engineers, GMI, and Lexington.

“Purcell is one of the leading heritage architects in the UK and we are delighted to be helping them at MIPIM and UKREiiF,” said Place commercial director Dino Moutsopoulos.

“They have a lot of expertise that we look forward to sharing to help the wider property community,” he continued.

Place now has 20 clients for MIPIM2023 – a mix of public and private sector, which we expect will yield a number of opportunities for both,” Moutsopoulos said.

“The calibre of our clients, combined with our team’s appetite for delivery has already created opportunities for clients even before we have left for Cannes.”

Place is continuing to offer a selection of bespoke business development and thought leadership opportunities at MIPIM. Opportunities are now limited, however, so email Dino Moutsopoulos to avoid disappointment.

Connect with Purcell

purcelluk.com | LinkedIn | Twitter

Why work with Place North West?

  • Proven: As MIPIM veterans, we know how to best reach the high-profile audience attending the event. We also know the market and have multiple outlets where we can promote your content, with your videos appearing on our newsletter, website, and social media channels during or after MIPIM.
  • Hassle-free: We do the hard work for you. We can source participants, suppliers, and venues, put on the event, and figure out all the logistics so you can focus on maximising your time at MIPIM.
  • Flexible: With a variety of packages and services, we can mix and match to craft the perfect MIPIM campaign for your brand within your budget.

Opportunities for MIPIM 2023 include:

  • Corporate boat charters: Enjoy a relaxing cruise on the Mediterranean with the industry’s biggest decision-makers on the Place MIPIM boat, which allows you to escape the crowds and engage in undisturbed networking with drinks and canapes. SOLD OUT.
  • Roundtables: Held in-person and turned into videos later, these roundtables can stand the test of time and reach a wider audience than a more traditional roundtable ever could.
  • ‘Fireside’ chats: These intimate one-on-one video interviews provide a more informal setting that’s perfect for digging into complex and important topics in a way that’s accessible to those at MIPIM and beyond.
  • Event management: Whether you’d like to have a private drinks reception, breakfast, lunch, or dinner, Place can help source a venue and find you the perfect guests for networking and engaging discussions.
  • Vox pops: Capture the excitement of your announcements, launches, and events with quick interviews with your attendees.
  • Advertising: Before and during MIPIM, get your brand in front of the readers of Place North West in multiple ways, including website banners, an advertorial piece, branded editorial reports, and more.

Interested in working with Place North West? For more information or to book opportunities, contact commercial director Dino Moutsopoulos by calling 07803 988 112 or emailing dino@placenorthwest.co.uk.

You can also explore more of what Place has to offer by downloading our 2023 media pack.

Your Comments

Read our comments policy

Related Articles

Sign up to receive the Place Daily Briefing

Join more than 13,000 property professionals and receive your free daily round-up of built environment news direct to your inbox


Join more than 13,000 property professionals and sign up to receive your free daily round-up of built environment news direct to your inbox.

By subscribing, you are agreeing to our Terms & Conditions and Privacy Policy.

"*" indicates required fields

Your Job Field*
Other regional Publications - select below