Hotel deal signed for Piccadilly gateway site

Landowner Eastern Green has entered into a joint venture with Portugal’s Pestana Hotels to build a 150-bedroom boutique hotel at a prominent site between Manchester’s Northern Quarter and Piccadilly Gardens, plans for which were submitted this month.

Southern Green Properties, the name of the Eastern Green and Pestana International Holdings vehicle, has lodged full plans and an application for listed building consent for the wholesale refurbishment and repurposing of the grade two-listed 69-75 Piccadilly, known as the Halls Building, into a four-star luxury hotel operated by Pestana.

The redeveloped building would feature 11 storeys and include ground floor retail and leisure uses and new public realm along Newton Street.

The adjacent 67 Piccadilly, known as the Prince of Wales building because it was previously occupied by the Prince of Wales Life and Educational Assurance Company, would be demolished to make way for the scheme.

Another building, 4-6 Newton Street, would also be demolished under the plans first revealed in June. Both buildings have been vacant for some time.

67 Piccadilly Corner Image

c.Fielden Clegg Bradley Studios

The site is located within the Stevenson Square Conservation Area at a key entry point into Manchester’s Northern Quarter, with frontage onto Piccadilly.

Architecture firm Feilden Clegg Bradley Studios has designed the scheme and Deloitte Real Estate is the planner.

“The redevelopment of the site represents an important step towards delivering the full regeneration potential and agglomeration impacts of the Northern Quarter, and will make a positive contribution towards the growing demand of the City’s hotel sector,” the planning documents submitted to Manchester City Council state.

Eastern Green declined to comment on the plans, and Pestana Hotels, part of the wider Portuguese holding company, has been contacted for comment.

The most notable tenant on the plot is the Piccadilly Tavern pub on the ground floor of 71-75 Piccadilly. The operator is expected to retain the unit and reopen once the project completes.

The planning application was submitted to the council last week and there is no determination date as yet. Pestana Hotels operates other hotels in London but this will be its first opening outside the UK capital.

67 Piccadilly Newton St Elevation

Elevation of 67 Piccadilly and Newton St. c.Fielden Clegg Bradley Studios



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