Macbryde Homes early mover to secure MIPIM advantage

Regional housebuilder Macbryde has moved quickly to confirm its return as Place North West editorial sponsor for MIPIM 2020.

MACBRYDE LOGO

As an alternative to undertaking expensive delegation packages with cities, Place has a number of marketing opportunities that guarantee getting your brand seen in Cannes, as well as before and after MIPIM.

Place North West has released its sponsorship and advertising opportunities for companies looking to promote their brand at next year’s MIPIM. Online opportunities give businesses the chance to secure guaranteed exposure to over 50,000 readers during the week of MIPIM, while sponsoring the MIPIM Closing Drinks allows you to take advantage of Place North West’s experienced event delivery and gain access to top level property professionals.

The opportunities available include:

Place MIPIM Closing Drinks

This annual event sees 500 selected guests join Place North West and national sister publication PlaceTech for quality networking at the Gray D’Albion Beach Bar to round off MIPIM week. Download the full details of sponsorship here.

Sponsorship includes:

  • Social media promotion through Place North West and PlaceTech running up to MIPIM
  • March advertising on placenorthwest.co.uk
  • 20 tickets to the event for your staff and clients
  • Branding on all event communications
  • Opportunity for a marketing drop and branding throughout venue
  • Inclusion in the editorial write-up on both publications
  • Logo on all photography and video from the event
  • Database of those that attend

Sponsorship cost: £6,000

Place MIPIM Closing Drinks is for official MIPIM delegates only

Pre-MIPIM Video Roundtables

Do you have messages you want to promote at or ahead of MIPIM, but are in need of a platform or had your proposal knocked back? Our experience and expertise in producing and distributing content means that we can provide you with a hassle-free way of getting your messages to guests at MIPIM and to readers back in the UK during MIPIM week.

Roundtables are a great tool for creating marketing content. With people increasingly consuming media in different ways, it’s important to make your message as accessible and engaging as possible. We have gone beyond the traditional Round Table; we provide video coverage of the discussion, promoted via our popular newsletter, website and YouTube channel.

  • Curate the content, with our market understanding and strong network
  • Source the participants
  • Source the venue and suppliers
  • Chair the debate
  • Produce video and photography of the event
  • Promote the video via our newsletter, website, social media channels and YouTube

Cost: £5,000

Other online opportunities during MIPIM

Website + Newsletter Advertising

Use our platform to get your brand in front of engaged readers during MIPIM week, with banner advertising on the Place North West website or newsletter, sent out to 12,000 people every working day.

Cost: Just £850 for the month of March

Comment pieces

  • One-off branded article with author details, photograph and logo on the website
  • Featured in the daily newsletter
  • Promote a particular message
  • Give profile to specific team member
  • Can include links, video and imagery
  • Archived on placenorthwest.co.uk

Cost: published during MIPIM week for just £900 

Bespoke Local Authority packages

Promote your MIPIM packages, messages, launches and plans using Place North West’s access and reach to the North West property community.

Packages are flexible to suit your needs, and can include:

  • Video roundtable
  • Direct email campaign
  • Website advertising
  • Conference chairing

An example campaign might include:

  • Editorial coverage of your major news, announcements and events
  • Chairing of your panel discussions and MIPIM events by our experienced senior editorial team
  • Sponsorship of the Place MIPIM Closing Drinks
  • Invitations to other high profile events
  • Vox pops from MIPIM
  • Banner advertising during MIPIM week on placenorthwest.co.uk before, during and after MIPIM
  • Social media promotion of your activity
  • Archived branded gallery article of the Place MIPIM Closing Drinks on the website
  • Video round table archived on placenorthwest.co.uk

Price dependants on activity level.

For more information or to book opportunities, contact Dino Moutsopoulos, commercial director on 0780 39 88 112 / dino@placenorthwest.co.uk

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