Care home approved in Sale

Planning permission has been granted for an £8m purpose-built 57-bed care facility by New Care Projects on Ashlands in Ashton on Mersey, Trafford.

The care home will be the operator’s third in the borough, following others in Timperley and Urmston. Construction is due to start on site in September and will be undertaken by McGoff & Byrne, another of the Altrincham-based McGoff family’s businesses.

Chris McGoff, chief executive of New Care Projects, said: “New Care’s acquisition of a site in Sale is great news and we are pleased to be providing the region with another exceptional purpose-built care facility. As a development-led care home operator, the combination of property and construction expertise with clinical and operational excellence serves to de-risk the process for all concerned. Working with McGoff & Byrne, we can take the concept from initial design through planning to site acquisition, build procurement and ultimately full operational maturity. This is a fully engaged end-to-end process, which not only affords us the opportunity to maximise efficiencies and sustainability benefits, but also significantly reduces the perceived risks that banks and some lending institutions have about development activity.

“Development traditionally goes wrong when there is a lack of stakeholder alignment. The multiple entities of designers through to builders and operators can easily become disconnected with each focusing on their own end gain.  At New Care we join the dots and control every stage of the process ourselves, ensuring on time, on budget and high quality outcomes.”

Due to open in winter 2016, the new care centre in Sale will offer residential, nursing and specialist dementia care. Each of the 57 bedrooms will have a private wet room en suite facilities, and the home itself will feature a number of communal spaces, including lounges, dining rooms and libraries, as well as a cinema, hairdresser and coffee shop, to cater for the needs of its discerning residents and their guests.

McGoff said: “New-build settings are essential if we are serious about raising standards across the industry and we want the New Care brand to lead, meeting the requirements of a marketplace that is demanding better clinical provision in a higher quality environment. The plans for Sale are fantastic and we’re looking forward to getting started on site.”

New Care’s next proposed development is an 80-bed facility in Chester, due to be heard by the planning committee at Cheshire West & Chester Council in August.

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