Embracing your Christmas 2023 campaign mindfully

Yep, it’s November. That means if you haven’t started thinking about your Christmas 2023 campaign, you’re already a bit behind. The good news is there’s still time to get your ducks in a row.

Before you do start planning, a touch of advice.

As we step into the festivities of Christmas 2023, the past year cast long shadows on the present. The aftershocks of the global pandemic continue to ripple through our communities, the economic climate leaves families with thinner wallets, and the spectre of global conflicts looms in the daily news. Amidst this, the Christmas period will offer a welcome escape for many and a magnification of tough times for others.

With all that in mind, navigating your Christmas campaign this year calls for a delicate touch. It’s a time to shift the lens from self to service, from commerce to community. A measured message, imbued with empathy and a genuine desire to uplift will resonate more profoundly than one of opulence and extravagance.

They do call it the season of giving after all.

Below, we’ve put together a short list of local charities that can form the backbone of your campaign. Whether it’s fundraising or volunteering, your business and your people can make a positive difference this Christmas and this message will carry much more weight than a few snaps of the Christmas party and a fancy office Christmas tree.

The Charities

Trussell Trust

Working tirelessly to alleviate hunger and poverty in the UK, Trussell Trust operates a network of food banks providing essential support to individuals in need. Learn more at their website.

Wood Street Mission

A longstanding pillar of support for impoverished families in Manchester and Salford, Wood Street Mission’s Christmas Appeal delivers tangible cheer through toys and food hampers. Discover more at their website.

Wishing Tree (Bruntwood)

Bruntwood’s Wishing Tree collects and fulfills the wishes of the less fortunate, encapsulating the spirit of Christmas. Receive a wish list from local children and make sure they have some great gifts to open come Christmas morning. Get involved via their website.

Mustard Tree

A beacon of hope in Greater Manchester, Mustard Tree provides essential resources and opportunities to those facing poverty or homelessness. You can learn more about how you can support them on their website.

Embassy Village

Offering shelter and holistic support for Manchester’s homeless, Embassy Village is a pathway to new beginnings and breaking the cycle of homelessness. Visit their website for more information.

Coffee4Craig

Providing a range of support services for Manchester’s homeless, Coffee4Craig is a haven for those in crisis. Explore their initiatives on their website.

Fairshare

Tackling hunger and food waste head-on, Fairshare redistributes surplus food to charities and community groups. Dive deeper into their mission on their website.

Barnabus Trust

With over 25 years of service, Barnabus Trust supports the homeless in Manchester through various outreach and support projects. Learn more about their work on their JustGiving page.

After all that, remember to make some time for yourself this Christmas. Rest up, recharge, and come back refreshed for a busy January. You deserve it.