Chief Executive Nicky Gordon and Managing Director John Blue Genesis Homes p West

Genesis Homes chief executive Nicky Gordon, left, and managing director John Blue. Credit: via 32West

Genesis Homes restructures senior leadership

Nicky Gordon has been appointed chief executive of the Cumbrian-based housebuilder, while John Blue has been promoted to managing director.

Gordon founded Genesis Homes in 2017. During that time the housebuilder has gone from building 10 homes a year to more than 170. With aims to construct 300 properties a year by 2028, Gordon felt now was the right time to restructure the company’s management team.

Gordon said: “With Cumbria at our heart, we have ambitions to continue our expansion across the North West region, and to realise this dream we need a new management structure in place to ensure we can concentrate fully on our growth plans, whilst maintaining the high standards of build quality we have earned a reputation for.”

As the new chief executive, Gordon will focus on the company’s strategic planning, stakeholder relationships, and expansion opportunities.

Blue, who was previously land director, will oversee the day-to-day business of Genesis. He has been with the company since 2018 and previously worked at Gleeson Homes, North Associates, and PFK.

“John has proven himself as an incredibly competent, reliable, and integral member of the team, and his knowledge and understanding of the sector, and the company itself, has been instrumental to our growth to date,” Gordon said.

“I have the utmost faith in John’s ability to take control of the day-to-day business operations of Genesis Homes, and I look forward to seeing the company continue to progress under his direction.”

Blue said he was excited about Gordon’s ambitions for Genesis.

“Despite the housing market being severely interrupted during Covid-19, we have grown well beyond our initial expectations and we’re all looking forward to the next five years, and beyond, as we target further growth,” Blue said.

“I have enjoyed having such a hands-on role in helping Genesis Homes to become one of the largest homebuilders in Cumbria in terms of volume of units built per year, and I am honoured that Nicky has shown such faith in me by promoting me to the position of Managing Director.”

He continued: “The company has huge ambitions for the future, and I am excited to be leading the daily operations to make these goals a reality.”

Genesis is working on projects in Carlisle, Penrith, Whitehaven, and Workington.

One of the Penrith projects, situated off Pennine Way in Calthwaite, features the company’s EcoGen concept. These homes are filled with smart home technology and solar-assisted heat pumps. EcoGen homes are designed to be energy efficient and net zero carbon emitting, according to Genesis.

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