A pub and a grocery store operated by two of the region's oldest family firms will be at the heart of Worthington Properties' £55m Heyhouses Development in Lytham.
Manchester-based Joseph Holt Brewery is to open its 127th pub and restaurant close to a store operated by family-run Booths Supermarkets at the development.
The development will also include 162 houses. Hollinwood Homes, Worthington Properties' residential development arm, will build 30 new houses, with the remainder being built by Morris Homes.
Russell Worthington, development director at Worthington Properties, said: "We have tried to create a microcosm of an English Village. A shop, a pub and a village green combined with housing for most sections of society. Booths and Holt's have been the cornerstone for villages throughout the North West of England for the past 150 years.
"Their presence at Heyhouses will reassure the public of the Fylde that Heyhouses will be a centre of excellence offering Booths and Holt's traditional high quality products with courteous and responsive service. Worthington Properties is proud they are partners in this scheme and that they will both continue with these ideals"
Worthington Properties is part of the Worthington Group.
The 18.3-acre site was sold to Worthington Properties by Telereal Trillium this year for £9.5m. Architects for the scheme are Broadway Malyan and Leach Rhodes Walker, with Turley Associates providing planning guidance and advice.