Digital Marketing Executive

Langtree Property Partners | Digital Marketing Executive | Job Description

We are currently looking for an experienced Digital Marketing Executive who can hit the ground running to support the growth of Langtree. We’re looking for someone who is equally confident at both the creative and the analytic side of marketing. You will be a key contributor to the commercial success of the business and proactively support in the management of our digital marketing function.

The successful candidate needs to be, enthusiastic, knowledgeable, analytical thinker with a core knowledge of social media, Google Ads, SEO experience. An individual with a ‘can-do’ attitude and be able to step up to the challenges of working in a fast-paced environment with accuracy and reliability.

As Langtree Digital Marketing Executive, you will:

• Support the Head of Marketing in developing the digital marketing strategy and budgetary requirements
• Develop, implement, track, and optimise digital marketing campaigns across all digital channels, including:
  • Implementing the SEO strategy to increase the number of visitors to website(s) and achieve high-ranking placements in search results
  • Manage and track performance for Google AdWords
  • Manage and track performance for social media advertising campaigns
  • Implement the organic social media strategy and increase user engagement, traffic to our websites and the number of followers across multiple social media channels
• Create impactful and creative copy for all the above and work closely with design agencies to support your digital campaigns
• Daily, weekly, monthly, quarterly, and annually reporting when needed or requested for a multitude of purposes
• Keep up to date with trends in the market, and competitor behaviour
• Ensure content is of the highest quality to match branding and tone, and is consistent across all platforms
• Utilise strong analytical ability to evaluate customer experience across the multiple channels and outline improvements (i.e., usability based on learnings from Google Analytics and HotJar)
• Creation of automated customer email campaigns within relevant software systems
• Support with updates across the company and JV websites
• Be able to manage multiple tasks and own workload

What we’re looking for…

• You’ll ideally have a marketing or business-related degree or equivalent
• 5 years’ proven experience managing Google Ads/SEO specifically
• A comprehensive knowledge of online user behaviours and how to target users with that knowledge
• Commercial acumen with the ability to demonstrate ROAS on ads and good budgetary management skills
• Experience of creating and delivering integrated, multi-channel digital campaigns along with excellent planning and organisation skills
• Experience with marketing analytics tools and emailing platforms

About Langtree Property Partners

Langtree Property Partners is a commercial property company, active in asset management, development management, investment, and public/private property partnerships across the UK.

Langtree owns and manages a substantial property portfolio of 140 sites, comprising over 600 units across the North West, Midlands and Yorkshire totalling 2.9 million sq ft with portfolio wide occupancy of more than 90%. We manage property for clients such as the John Lewis Partnership Pension Fund, Warrington Borough Council, Halton Borough Council, and the government’s Science & Technology Facilities Council.

Terms

• Full-time position: Monday to Friday from 8.30am to 5.00pm with 0.5 hours lunch break
• This is an office-based role
• 23 days holiday entitlement plus bank holidays (rising to 25 days after 12 months service)
• 6-month probationary period
• Pension contribution from commencement
• Salary dependent on experience

If you’re interested please apply by email, including a copy of your CV, covering letter including current salary details to our Head of Marketing, Vicki Blair: vblair@langtreepp.co.uk.