Salford’s British Vita site comes down
The Seaford Road factory has been demolished to pave the way for a 168-home proposal from Kellen Homes.
Contractors have pulled down the British Vita plastics factory in Salford, which has been vacant since operations ceased in 2009, to pave the way for Kellen’s scheme.
The housebuilder, headed up by Renaker managing director Daren Whittaker, submitted plans for the project in 2021 after Bellway had an application for 135 homes on the same site rejected by the city council in September 2020.
Kellen, in partnership with landowner Rock & Co, won approval to demolish the vacant factory buildings and construct 96 one- and two-bedroom apartments and 72 two- and three-bedroom houses last year.
The apartments would be spread across three four-storey blocks. Two would be located to the east of the site fronting Seaford Road, while the other would be built to the west of the site, abutting the Albion Academy high school.
The 5.3-acre former British Vita site is located close to the River Irwell and Peel Park in the Charlestown area of Salford.
WSP is the planning consultant for the project and Kellen has designed the scheme in-house. Ascerta is the landscape architect.
Bellway’s vision for the site met rejection in 2021 amid flood concerns.
Developer Countryside also has previous involvement in the Seaford Road site. In 2019 the company lodged plans for the 136-home redevelopment of the site but later withdrew the application.
Does not matter about flood plains these days. They have built a mass of houses on a flood plain near us and risk on environmental agencies website has increased a level. Pity the people who try to get insurance the first time the site floodd
By ALC
More houses in broughton means more traffic congestion. The roads in salford need,money spent on them.
By Anonymous
Are the future occupants of this development aware of the fly infestation during the summer due to the recycling plant on Lissadle Street? Just ask the residents of Rockly gardens
By Howard Barclay
Congratulations on the approval
By Anonymous
The site was closed in 2011, it manufactured Calendered Rubber, Coated Fabric and Adhesives, Not plastic.
The site never flooded in the 20 years I worked there.
By ACS
Will there be enough space at already oversubscribed GP surgeries etc to cope?
By Anonymous