Placefirst Construction targets £110m turnover

Placefirst’s construction arm has hired senior staff from Keepmoat, Prospect, and Wates in a bid to push its turnover from £28m to £110m in four years.

Heading up the three hires is former Keepmoat Regeneration regional managing director Frank Mondino, who joins Placefirst Construction as managing director.

Mondino spent 22 years at Keepmoat Regeneration and its predecessor Bramall Construction, where he managed a portfolio worth around £100m. He will head up a team of 21 at Placefirst’s construction arm, which delivers the housing provider’s projects across the country.

The company currently has a pipeline of 2,085 units in the UK, with projects including Welsh Streets in Liverpool, and West End in Morecambe. Further schemes are planned for other areas in the North West including Bolton as well as elsewhere in Yorkshire and the Midlands.

The company designs, builds, and maintains all of its properties as part of its “fair value” private rental model.

Mondino will help to drive the business towards a turnover of £110m by 2022, up from its current turnover of around £28m.

Pete Adams has also joined as commercial director from fellow contractor Wates. At Wates, Adams worked on high-profile schemes including the first phase of Circle Square in Manchester, where he helped to deliver the £60m Vita Student building.

Prior to this, Adams also worked for Galliford Try Partnerships, also as a commercial manager, and at Lovell as regional chief quantity surveyor.

Completing the hires is former Prospect technical manager Johnson Mulk. In his previous role he specialised in planning, surveying, and feasibility reports, and he has also worked for Stewart Milne Homes and Westbury Homes.

David Smith-Milne, managing director and founder of Placefirst, said: “The essential and additional skills and invaluable experience of Frank, Johnson and Pete will help our excellent construction team to realise our ambition of doubling our housing output in just two years thanks to a strong and growing pipeline of projects in the private rented sector of the North and Midlands.”

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