A survey conducted by Ipsos Mori on behalf of lobby group Housing the Powerhouse has found that while 80% of young people say owning a home is important to them, in Greater Manchester 44% are not confident of being able to buy one.
The aim of the survey, which received responses from 2,000 people across the 10 local authority areas and was carried out over 10 days in May and June, was to understand the types of properties people live in, their housing aspirations and their means of climbing the housing ladder.
HtP last month responded with alarm to Communities Secretary Sajid Javid’s proposed standardised method of calculating housing need, describing it as “inadequate” for cities such as Manchester. The group, which is made up of the Home Builders Federation, Greater Manchester Chamber of Commerce and other developers and housebuilders, is largely supportive of the proposed Greater Manchester Spatial Framework, but has previously said could be more “ambitious”.
Mayor Andy Burnham’s reworking of the GMSF is expected to include a greater emphasis on a wider mix of housing, and a focus on the Greater Manchester towns, rather than the apartment-heavy city centre market.
According to those surveyed:
- 83% agree that it will be harder for young people to get the home they want
- 52% know someone who is struggling to get on the housing ladder
- 60% agree that unless more homes are the built, the housing crisis will never be resolved
- 52% agree that more homes are needed in their local area to meet demand
The results of the survey suggest that home ownership remains an aspiration for people overall and for young people in particular, with 84% of 25-34 year olds agreeing that owning a home is important to them.
Out of all respondents, 80% said they aspire to owning a home in the suburbs, and 84% said it is important to them to have a home with a private garden, with 68% wanting a private garage or driveway.
Just 8% said they wanted to live in an apartment in the city. Young people aged 18-24 are most likely to want to live in the city, with 22% stating that preference.
A third of respondents are looking to move home in the next five years, with this figure highest in Manchester, Salford and Oldham. However, 30% of aspiring movers are not confident of being able to buy a home, a figure that rises to 44% among 18-24 year olds.
There is support for Green Belt release where this will result in additional investment to develop wider infrastructure and services in communities.
On behalf of HtP, James Stevens, director for cities at the Home Builders Federation, said: “The poll confirms that home ownership is an important, cross-generational aspiration, but in particular for young people in Greater Manchester.
“Moreover, like generations before them, younger people dream of owning a traditional home in the suburbs. Yet at the same time, there is widespread pessimism about their prospects of owning a home. The challenge for authors of the Greater Manchester Spatial Framework is to deliver enough land, in the right places, to build the homes that will allow young people in Greater Manchester to achieve their housing aspirations.”
The full data from the survey is available to view online.