Liverpool University is to turn its Sheppard Robson-designed engineering department into a rainbow of colour for the next month to support the city's first official gay festival.
Building managers have programmed the LED glass lights in the distinctive building to show a rainbow instead of the usual block colour sequences that plays from sunset to midnight. The 180,000 sq ft building cost £20m and was completed in 2009. When the world cup was on they programmed the LEDs to resemble the England flag.
Merseytravel, the public transport authority and executive, has also shown its support for the Pride festival with sponsorship of the free event.
Neil Scales, chief executive and director general of Merseytravel, said: "Merseytravel is delighted to be one of the official partners of Liverpool Pride 2010. This is an important and valuable addition to the city's cultural landscape and many thousands of people from across the region are expected to descend on the city to join in the celebration. "
The Pride march takes place on Saturday 7 August, start from St Georges Plateau at midday and take in Liverpool's gay quarter and parts of the city centre. Dale Street will be closed from Vernon Street to Castle Street from 0600 to 2230hrs to allow for the Pride street party including music, cabaret and street entertainers embracing the rainbow circus theme.
- See Liverpool Pride's website for details