After striking a deal to buy the mall in September, Bruntwood Works and Trafford Council are looking to showcase initial plans for the site at a public consultation, with options on the table include leisure, lifestyle, offices, and residential.
Place North West revealed Bruntwood and Trafford had agreed to buy the mall earlier this year and the partners are now aiming to gauge public views on how to proceed with developing the site.
Among the options being put forward are to attract more independent local businesses to the area; improving lifestyle and leisure offerings; and possible residential development, along with offices and commercial.
The mall was purchased from M&M Asset Management by an LLP company set up by the partners this summer.
M&M had already embarked on a major overhaul of the plot, demolishing around 61,000 sq ft of vacant retail space, as well as the O’Briens pub, to create improved access, updated facades, a new entrance, and green spaces fronting Chester Road.
Tenants at the mall include Aldi, Boots, Clarks, Costa Coffee, Heron Foods, and Holland & Barrett. While the vacancy rate remains high a series of new openings have boosted the mall including beer bar Head and a food hall run by the owner of Manchester’s Ancoats General Store.
A community drop-in session is being hosted at the mall on Monday 11 November between 2pm and 7:30pm where local residents can have their say on the future of the mall.
Cllr Andrew Western, leader of Trafford Council, said: “Trafford Council’s aim is to create successful and thriving places in the borough, with a particular focus on our town centres and local communities.
“Our recent joint acquisition of Stretford Mall along with the council’s other local landholdings like Lacy Street, provide us with the opportunity for an imaginative and comprehensive regeneration of Stretford town centre. For this to be successful, we need the community to be fully engaged. Regular and ongoing engagement will be vitally important and the drop-in session is an early chance to start discussion with the local community.”
Andrew Cooke, regional director at Bruntwood Works, added: “Bruntwood has a long history of breathing life back into town centres and creating places for communities to thrive. Working closely with our joint venture partners Trafford Council, and by listening to the views of the local community, we have a real opportunity to refresh the town centre and create an exciting new destination for the people of Stretford to enjoy.
“We look forward to discussing our ideas at this stage and we hope local people take the chance to attend next week’s drop-in session and share their feedback with us.”
The move is part of a wider deal with M&M which has seen Bruntwood and Trafford take over the 367,000 sq ft Stamford Quarter in Altrincham, and the former Clarendon House office, also in Altrincham.
The council and Bruntwood have set up three special-purpose companies as part of the deal – Trafford Bruntwood (Stretford Mall), Trafford Bruntwood (Stamford Quarter), and Trafford Bruntwood (Clarendon House), all of which are limited liability partnerships.
A limited company, Bruntwood Trafford Holdings, was also set up earlier this summer; it lists Bruntwood financial director of investments Sean Davies as its sole director. Bruntwood Trafford Holdings, along with Trafford Council, are listed as the two members of all three limited liability partnerships.