In the first of a number of new initiatives for Place, we have teamed up with specialist media training company, Avante Media, to offer a half day's training on how to work with and manage the media and enhance your organisation's reputation.
Do you want to raise your industry profile? Would you be concerned about the media if bad news befell your company? Avante Media has been helping companies and individuals for many years.
Avante has shown hundreds of senior people from the construction and property development worlds how to enhance reputation through the media.
Attendees of Avante media training sessions include three chairmen of the Construction Confederation, the main board of the National Federation of Builders, key figures like Hugh Frost from the Beetham Organisation and Paul Rowley of Rowland Homes and top executives of major firms like Ask Developments.
The half-day course covers planning for a media interview, how to handle a major incident, dealing with awkward questions, presentation skills, body language, speech writing and much more.
As they role play scenarios delegates are filmed for analysis and feedback. They are given a DVD of their activities and full course notes.
Senior tutor George Dearsley worked for SKY TV and for five national newspapers and has been a media trainer for nearly 20 years.
This half-day session on Wednesday 21 October runs from 9am to 1pm in Manchester and costs just £200 per delegate. Similar courses in London can cost three or four times as much. As the course is intensive, the numbers attending will be limited to eight delegates.
Be like Branson, not Ratner. Turn the media into your most effective marketing tool and please your finance director because it's all free.