Business and council leaders gathered last night to launch the city's presence at MIPIM Cannes and the inaugural MIPIM UK.
The event brought together the Mayor of Liverpool, Joe Anderson, Ged Fitzgerald, chief executive of Liverpool City Council, Max Steinberg, chief executive of Liverpool Vision and Sean Beech, partner at Deloitte and chairman of the Liverpool MIPIM steering group, to highlight how the city should position itself at the events to be attractive to investors.
Liverpool presence at the property conventions is being organised by Marketing Liverpool and Liverpool Vision, who said they have already signed up 21 sponsors and delegates:
- Falconer Chester Hall
- Innov8 Safety Solutions
- Liverpool BID Company
- Chrysalis Fund
- Homes & Communities Agency
- Ryder Architecture
- City Residential
- Active Profile
Packages start at £7,000 for associate, rising to £12,000 for partner and £20,000 for headline sponsor. See further details of the packages here…
MIPIM UK takes place in London between 15 and 17 October. MIPIM in Cannes takes place in March 2015.
Sean Beech, chairman of MIPIM steering group. He said: "In an increasingly competitive market, it is so important for Liverpool to stand out from the crowd to be attractive to current investors and investors of the future. Liverpool is a thriving city and provides the perfect environment for people to work and live and this is the message we want to tell the world.
"We're delighted to see such a strong support from businesses across the Liverpool region and it's also encouraging to see that already more businesses have signed up for MIPIM Cannes than last year."
Mayor Anderson said: "It's vital we keep up the momentum we have built since returning to MIPIM this year and following the International Festival for Business 2014. Be in no doubt that Liverpool is a confident business city with an incredible offer and world-leading companies. We need to promote ourselves as a Capital of Commerce at every opportunity.
"That is why I am making sure that Liverpool is at the heart of the debate to devolve powers to cities following the Scottish referendum. We need the powers to help us grow and attract the right kind of investment that will help rebalance the UK economy.
"It's also why I am fighting hard, supported by business in this city, to ensure that Liverpool is linked to HS2, because the economic benefits to Liverpool will be significant not least in making us a destination of choice for investors and visitors."
Max Steinberg, chief executive of Liverpool Vision, said: "The hosting of the International Festival for Business on behalf of the UK provided us with a great opportunity to showcase the Liverpool City Region investment offer and we are delighted to be able to build on that when the IFB returns in 2016. We can therefore approach the MIPIM events with renewed confidence and as we do, I believe further inward investment opportunities will be forthcoming."
Ian Pollitt, development investment surveyor at Peel Land & Property, said: "MIPIM is a key event for those involved in the future development of the city of Liverpool. The steering group is bringing together the city's property community to ensure the 2015 event is the most successful yet. We are joining forces to tell the fantastic story of the city region on an international stage and are confident that the work we put in now will reap benefits over the coming years."