Ainscough-backed Himor Group has revealed proposals for a housing development on 100 acres at Bradley Hall Trading Estate in Standish.
The development on land between Rectory Lane and Bradley Lane would be called Barrowcroft, and is designed by Taylor Young as 'a small-scale, mixed-use, sustainable urban extension'.
Newton-le-Willows-based Himor is owned by Bill Ainscough, chairman and owner of Langtree, and his son Will, a former Healey & Baker investment manager and founder of WR Estates.
Himor has been exploring the possibility of developing the commercially unviable areas of the estate for around 12 months. Wigan is currently reviewing its housing targets as part of its Core Strategy and the Himor proposals are being put forward for consideration.
Barrowcroft would contain up to 550 new homes, a response, says Himor, to the 2,500-home shortfall in Wigan.
The proposals also include the transfer of Barrowcroft Wood to community use.
Paul Wrigglesworth, head of property at Himor, said: "Himor wants to safeguard the estate's role as Standish's primary commercial location. The buildings within the estate that are coming to the end of their economic life are all in the same area and redevelopment for commercial uses alone simply is not viable. Developing this part of the estate for housing will mean that we can improve buildings and attract new tenants elsewhere on the estate."
Wrigglesworth added: "We have a terrific relationship with all of our tenants and are keeping them fully informed of the proposals. The vast majority can look forward to working in a significantly enhanced commercial environment."
Samuel Stafford, head of planning at Himor, said: "The wood is physically at the heart of the proposed development so we want to make it the literal heart as well. We think that a route through the wood could provide both a wonderful link from Rectory Lane to Bradley Lane.
"The Barrowcroft master plan is being prepared solely to support representations on the Wigan Core Strategy. There are no immediate plans to submit a planning application for the Barrowcroft proposals. We simply want to show people what development at Barrowcroft might look like so that informed decisions can be taken about development at this part of Standish."
The project team includes Emery on town planning, SK TP, transport consultants, WYG for ecology advice, ELLUC, utilities, flood risk and drainage and Wardell Armstrong, noise consultants.
- Barrowcroft proposals can be viewed online at www.barrowcroft.co.uk