Carlyle Group has unveiled a new feature at its mixed-use development in Salford – a permanent light display on the 26 metre chimney at the former Colgate-Palmolive factory.
Carlyle is carrying out the part newbuild and part refurbishment in a joint venture with Nikal Developments and Abstract Securities.
The low-energy LED light display, created by Sign Specialists, is capable of being programmed to achieve an almost-infinite range of colours and sequences and has been erected to create an iconic beacon for Media City and Salford Quays.
Upon completion, Soapworks will boast more than 400,000 sq ft of office, retail and leisure space.
The chimney is part of the Boilerhouse, the first phase of the Soapworks development, which will contain 20,000 sq ft of office space over four floors, complete with an atrium rooftop and is due to open in the summer.
Canning O'Neill is the letting agent for the scheme.