Apple upsizes at Liverpool ONE

Grosvenor Europe has opened a new Apple store, relocating the tech giant to a 9,000 sq ft flagship unit on Liverpool ONE’s South John Street.

The store is double the size of Apple’s previous unit on Paradise Street, which is due to become home to Guess later this month.

Apple is the most recent in a series of upsizes and new additions to Liverpool ONE’s line-up. Victoria’s Secret launched its 9,200 sq ft store on South John Street, next to Apple, in July.

On Paradise Street, Guess follows the opening of Jack Wolfskin and Rolex, with Urban Decay, Lindt and Smiggle currently fitting out their stores in time for Christmas.

Miles Dunnett, director at Grosvenor Europe, said: “Apple’s upsize is yet another great milestone for Liverpool ONE. Its continued exceptional performance has driven its desire to not only create a larger store, but to deliver a unique retailing experience for visitors.

“Apple joins the ever growing list of additions to Liverpool ONE, and by the end of the year, more than 20 new stores will have opened, creating one of the most vibrant, exciting line-ups in the UK.”

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