England’s Northwest Tourism Conference 2008

Tourism is an increasingly important industry in England’s Northwest worth over £11 billion to the regional Economy. In a difficult economic climate the sector is demonstrating a quiet confidence, but with business leaders and politicians not predicting a swift reversal of the economic downturn, it is vital that the industry is prepared for more challenging times ahead. This year’s annual tourism conference for England’s Northwest will focus on these challenges, examining how today’s markets are changing and how tourism businesses can maximise opportunities in a time of economic uncertainty. Speakers include a representative from the Henley Centre, a renowned authority on global trends and futures insights, as well as experienced tourism professionals from businesses as diverse as Blackpool’s Beach House, winner of the Northwest’s Self Catering Holiday of the Year and Liverpool’s Arena and Convention Centre. Other speakers will provide an insight into recent innovative research examining trends in day visitors, staying visitors and the lucrative business tourism market. This event is free to attend. To register online please visit www.nwda.co.uk/tourism08