- Role: Marketing Specialist
- Company: Luma Marketing
- Field: Marketing + Communications
- Email: lucy@lumamarketing.co.uk
The morning after the night before
It's the morning after the night before and what have you got to show for it?
Breaking down the silos
Sales and marketing teams should be closely aligned. But that is more easily said than done. Here's why it matters and some tips on how to create great...
Making great connections
Our top tips for making great connections (not networking).
It’s the taking part that counts
The highs and lows of entering for professional awards and how to do it well.
How inclusive are you really?
We've been on a learning curve at Luma Marketing and discovered that we are not as inclusive as we thought...
Building communities
Finding the parallels in placemaking and brand building. What community are you looking to build?
Your MIPIM?
Three months after MIPIM 2019, Shoosmiths and Luma Marketing brought together a carefully curated group to discuss how it can become more representative of the property industry as we know it.
Do you choose your clients or do they choose you?
How can you protect your business from difficult clients?
What’s in a name?
Whether you’re naming a company, a place, a product, a person or a community, the name you choose is the tip of the iceberg that is your brand.
MIPIM: Was it worth the hassle?
Here are some tips for measuring success and making sure that time and expense in Cannes doesn't go to waste.
